Posts Tagged: New Media

Online and Offline Fundraising Go Hand-​​in-​​Hand

Kevin Gentry of the Charles G. Koch Charitable Foundation was kind enough to include my take on the role of online fundraising in his “Fundraising Tip of the Week” e-​​​​mail: Direct mail and new media are complementary and reinforce one another.  Even with the best online fundraising campaign, you’d still be leaving money on the table […]

& filed under Marketing.